To create a friendly brand for a new business venture.
I liaised closely with the client, discussing various colour pallets, fonts, things they like and showed them my research. I came up with a few ideas which were along the lines of what they were expecting and then pulled out a few other random/creative ideas that I had in mind.
I feel it always pays off to challenge the client and show them other ideas that they might not of thought. It’s funny – the look they thought they wanted isn’t what the end up with.
Here is some of their beautiful work
Research and various logo ideas!
Here are a few of the initial ideas that I first came up with. As you can see they vary in look and style. I wanted to give the client more than just their logo idea.
After showing my initial ideas I then carried on working and developing them – trying different angles, holders, fonts – trying them with graphic elements and without.
While presenting stage two of the logo design, I asked them to pick a few of their favorite ones which I could then add colour to. Adding colour gave the logo a different dimension and the client fell in love with one of the designs straight away!
Good Luck toI hope you love your branding as much as I do!
Business cards and Letterheads
After creating the brand and logo, I found the stationary very easy to design. I knew I wanted it to be vibrant, simple and to feature the beautiful hand drawn flowers I had sourced.